Yes, as the Beach Boys’ sang, ‘wooden it be nice’ to see some creative use being made of wood in the exhibitions halls of our industry? EuroShop 2017 was, in that regard, very nice. There was wood deployed across the halls in just about every conceivable role, from flooring to walls, and structures to design[…]
With the rise of the ‘craft’ market across everything from beer to clothing, furniture to food, and its association with the word artisan, what we discovered at EuroShop 2017 was that our industry is firmly following that trend. It became increasingly obvious to us, as we wandered around the halls, that the level of detail and[…]
Inspiration is what makes our industry tick, the inspiration to do things differently, to make sure this year’s event looks better than the one before. We are constantly seeking ideas and inspiration and that’s why we went to EuroShop 2017, and we were not disappointed. EuroShop is heavily influenced by the retail industry, and[…]
James Winzar, managing director of Insite Graphics, says a team that communicates well can become greater than the sum of its parts. Working in the field of large format print for events and exhibitions is as much a people business as it is a production business, and that means it’s crucial for all of our[…]
An organiser recently remarked to me that they were seeing a shift towards more free build, with their exhibitors wanting to maximise their impact with custom stand designs of increasing size and ambition. This is by no means a universal tendency, but I think it signals good news for the industry. It demonstrates that companies[…]
Insite Graphics, the London based large format print specialist, has delivered a full suite of organiser graphics, signage and waymarking to FESPA 2016 for the 10th Digital Wide Format Print Exhibition, the show is currently being held at the RAI Amsterdam and opened on 8 March and closes on 11 March, it marks a decade[…]
Bright, clean and crisp images, vibrant colours, and completely seamless graphics are now here. Tensioned fabric systems for exhibition stands, events and displays are the latest offering from Insite Graphics and they are quick to install, simple to put together, lightweight and immensely versatile. Fabric has many attractive qualities as a printed medium, fabrics are[…]